TVS Motor collaborates with Minh Long Motors to foray into Vietnam
TVS Motor Company, a prominent global automaker specializing in two and three-wheeler segments, today unveiled its strategic entry into the Vietnamese market in partnership with Minh Long Motors. This significant move comes as part of TVS Motor’s commitment to responsible and sustainable mobility, offering a diverse range of scooters and underbone motorcycles across multiple price points.
Expanding Global Footprint
TVS Motor’s venture into Vietnam marks its second major global expansion in just two weeks, following its recent announcement of entering Europe starting with France. Known for its engineering excellence, innovation, and quality, TVS Motor is leveraging Minh Long Motors’ extensive distribution network and deep market insights to introduce top-class two-wheelers in Vietnam. TVS Motor products are already available in over 80 countries, with exports constituting nearly 25% of its business as of H1 FY 2023, underscoring its strong R&D capabilities and high-quality offerings.
TVS Motor Company Expands Global Footprint with Entry into Vietnam Market. Photo courtesy of TVS Motor Company.
Key Statements from TVS Motor and Minh Long Motors
J Thangarajan, President Director of PT TVS Motor Company, at the launch event, emphasized the significance of serving the Vietnamese market. He highlighted Vietnam’s growing economy and the role of mobility and access as key drivers. Dinh Thi Thu Ha, CEO of Minh Long Motors, expressed pride in partnering with TVS Motor, citing the company’s global reputation for quality and innovation.
Product Range and Availability
The product range offered by TVS Motor in Vietnam includes:
- Scooters: TVS Dazz, TVS NTORQ, TVS Callisto 110 cc, and TVS Callisto 125 cc
- Underbone: TVS Rockz
These models will be available at all showrooms, catering to a wide range of customer preferences and needs in the Vietnamese market.
Enhancing Mobility and Economic Growth
TVS Motor’s entry into Vietnam is expected to play a vital role in enhancing mobility solutions in the country, contributing to the growth of the Vietnamese economy. With this expansion, TVS Motor reinforces its commitment to delivering exceptional ownership experiences to customers worldwide.