Landmark Cars to open new Mahindra dealership in Howrah, West Bengal
Landmark Cars Limited, one of India’s leading premium automotive retail businesses, has announced a significant expansion in the state of West Bengal. The company has signed a Letter of Intent with Mahindra and Mahindra Limited to open a new dealership in Howrah. Operating under its wholly-owned subsidiary, Landmark Mobility Private Limited, the dealership will offer a comprehensive suite of Mahindra’s Personal, Pickup, and Supro range of vehicles. This strategic move covers several areas including Howrah, Hooghly, Kolkata, North 24 Parganas, and South 24 Parganas.
Aligned with Focus on Premium SUVs and EVs
This new venture aligns perfectly with Landmark Cars’ long-term strategy of partnering with premium SUV Original Equipment Manufacturers (OEMs), with a special focus on electric vehicles (EVs). Landmark Cars has been a key player in the West Bengal automotive market since 2013, primarily through its Mercedes-Benz dealership. The new Mahindra dealership signifies Landmark’s commitment to expanding its portfolio in the region.
Sales and After Sales Services Included in the Offering
The Landmark-Mahindra partnership is not just about selling vehicles; it also includes comprehensive after-sales services. Landmark Mobility Private Limited will handle both sales and after-sales services for Mahindra’s range of vehicles, ensuring a seamless customer experience. The coverage areas for these services extend to Howrah, Hooghly, Kolkata, North 24 Parganas, and South 24 Parganas, providing convenient access for residents across these regions.
Strategic Expansion in West Bengal’s Automotive Market
The opening of the new Mahindra dealership by Landmark Cars underscores its strategic vision for growth in West Bengal. Given the robust demand for premium and electric vehicles in the region, this partnership with Mahindra is set to further solidify Landmark Cars’ position as a leading premium automotive retail business in India.
In summary, Landmark Cars’ new dealership with Mahindra in Howrah, operating under Landmark Mobility Private Limited, is a significant step in the company’s ongoing expansion efforts. This move not only broadens Landmark Cars’ reach in the West Bengal automotive market but also furthers its strategy to focus on premium SUVs and electric vehicles.