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Modern fashion retail expansion in the United States highlights how Inditex is using Zara’s online demand data to guide larger store openings, improve productivity and accelerate its US growth strategy through 2027. Representative image.

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Inditex targets 20 US expansion projects by 2027 as Zara shifts toward larger flagship stores

Inditex targets 20 US expansion projects by 2027 as Zara uses online demand to select larger stores, shifting growth from store count to productivity.

byPallavi Madhiraju

September 13, 2026

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