Seedtag acquires JustEggs to expand contextual advertising in APAC region

Pallavi Madhiraju- July 3, 2024 0

Seedtag, the global leader in contextual advertising, has officially announced the acquisition of JustEggs, an Australian creative intelligence company specializing in digital advertising solutions. This ... Read More

United Communications Partners completes merger with Making Science Group’s subsidiary

Pallavi Madhiraju- June 12, 2024 0

United Communications Partners Inc. (OTC Markets Group: UCPA) and Making Science Group, S.A. (BME Growth: MAKS) have officially announced the execution of a definitive merger ... Read More

Marin Software enhances Amazon integration with Sponsored TV and Global DSP access

Pallavi Madhiraju- June 4, 2024 0

Marin Software, a leader in performance marketing software for brands and agencies, has announced substantial enhancements to its integration with Amazon. These updates include the ... Read More

Siris Capital sells 50% stake in digital marketing firm Constant Contact to Clearlake Capital

Pallavi Madhiraju- February 16, 2024 0

In a significant move within the technology and digital marketing sectors, Siris Capital Group, along with its affiliates, has finalized the sale of its 50% ... Read More

WPP acquires stake in digital agency OH-SO Digital to transform digital marketing

Pallavi Madhiraju- February 10, 2024 0

WPP, the global leader in advertising and marketing services, has announced its strategic move to acquire a minority stake in OH-SO Digital, a cutting-edge digital-first ... Read More

Accenture to acquire Indonesian digital marketing platform Jixie

Pallavi Madhiraju- December 23, 2023 0

Accenture (NYSE: ACN) has announced a pivotal agreement to acquire the business of Jixie, a media and marketing technology company. This acquisition is set to ... Read More

Wipro, Google Cloud to advance generative AI adoption by enterprises

Pallavi Madhiraju- May 24, 2023 0

Wipro said that it has expanded its partnership with Google Cloud to bring advanced generative artificial intelligence (AI) capabilities to clients worldwide. According to the ... Read More

WPP to acquire Australian MarTech company Bower House Digital

Pallavi Madhiraju- July 3, 2022 0

WPP plc, a London-based creative transformation company, has signed a deal to acquire Bower House Digital, an Australian marketing technology (MarTech) services agency for an ... Read More

Infosys wraps up acquisition of oddity in Germany

Pallavi Madhiraju- April 25, 2022 0

Infosys has wrapped up the previously announced acquisition of German digital marketing, experience, and commerce agency oddity. The deal was announced last month by the ... Read More

Infosys to acquire digital communication and commerce agency oddity

Pallavi Madhiraju- March 24, 2022 0

Infosys has agreed to acquire German digital marketing, experience, and commerce agency oddity for an undisclosed price. According to the Indian IT giant, the acquisition ... Read More