Mphasis partners with MoneyGram Haas F1 Team to drive motorsport innovation

Mphasis, a global leader in Information Technology specialising in cloud and cognitive services, has announced a groundbreaking multi-year partnership with the MoneyGram Haas F1 Team, becoming its Official Digital Partner. The collaboration aims to push the boundaries of technology in Formula 1, promising to revolutionise on-track performance and off-track efficiency through cutting-edge digital solutions.

This partnership underscores a shared commitment to innovation, leveraging Mphasis’ expertise in data, automation, analytics, cybersecurity, and artificial intelligence. The initiative will focus on areas such as real-time data analysis, predictive modelling, and performance optimisation, ensuring that MoneyGram Haas F1 Team remains at the forefront of motorsport technology.

Team Principal Ayao Komatsu expressed optimism about the collaboration, citing Mphasis’ advanced technical prowess as a key factor in enhancing operational and competitive capabilities. Similarly, Nitin Rakesh, Chief Executive Officer and Managing Director of Mphasis, highlighted the partnership as a demonstration of the transformative potential of technology in high-performance sports.

This strategic alliance also includes fan-centric initiatives, with interactive digital activations set to bridge the gap between sports enthusiasts and cutting-edge technology. The partnership not only aims to elevate the team’s global standing but also offers a glimpse into how technology-driven solutions can reshape the world of Formula 1.

Driving innovation on and off the track

MoneyGram Haas F1 Team, the first American Formula 1 team since 1986, has built a reputation for combining precision engineering with high-stakes competition. Founded by Gene Haas, the team brings a rich legacy to the table, further amplified by Mphasis’ vision of creating next-generation digital solutions.

Mphasis’ role extends beyond the racetrack. By focusing on operational efficiencies and sustainability, the partnership aligns with Mphasis’ broader mission of delivering scalable and future-ready solutions across industries.

The partnership reinforces both organisations’ dedication to pushing limits, not only in the sporting arena but also in technology integration, paving the way for new standards in digital transformation within Formula 1.