Can the Princes Group IPO reignite London’s listing market and reshape investor sentiment in 2025?

Princes Group eyes a 2025 London listing worth up to £1.5 billion, aiming to revive investor interest in food & beverage stocks and London’s IPO market.

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Princes Group plc has announced its intention to pursue an initial public offering (IPO) on the Main Market of the London Stock Exchange — a move that could signal a broader revival of Britain’s long-dormant IPO scene. The company, one of the United Kingdom’s oldest and best-known food and beverage producers, will list under its new parent company, NewPrinces S.p.A. (formerly Newlat Food S.p.A.), which is already listed on the Euronext STAR segment in Milan.

The proposed IPO will involve the issue of new shares rather than a secondary sale, ensuring that all proceeds go toward accelerating expansion, mergers and acquisitions, and operational upgrades across its network of production sites in the United Kingdom, continental Europe, and Mauritius.

Why is Princes Group’s planned London listing being seen as a possible turning point for the city’s IPO revival?

London’s IPO pipeline has been thin in recent years, with many large corporates opting for listings in New York, Amsterdam, or Milan. The entry of a high-profile consumer brand like Princes could restore confidence in London’s ability to attract significant issuers, particularly in defensive sectors such as food, beverages, and consumer staples.

Founded nearly 150 years ago and headquartered in Liverpool’s Royal Liver Building, Princes Group generated pro-forma revenues of approximately £2.1 billion for the year ended 31 December 2024. Its adjusted EBITDA reached £122.3 million, translating to a margin of roughly six percent. For the first half of 2025, it reported revenues of £964 million and adjusted EBITDA of £71 million, implying a margin expansion to 7.4 percent — an improvement attributed to operational and procurement synergies under NewPrinces’ ownership.

The IPO is structured to maintain majority control with NewPrinces while introducing a tradable free float that would qualify the group for potential inclusion in U.K. equity indices. Analysts have suggested the valuation could fall in the £1.0 billion to £1.5 billion range, depending on the appetite of institutional investors and prevailing market conditions.

How does Princes Group position itself within the UK and European food and beverage sector?

Princes operates as a vertically integrated food and drinks manufacturer with strong positions across five major segments — foods, fish, Italian, oils, and drinks. Its brand portfolio includes household names such as Princes, Napolina, Branston (under licence), Batchelors (under licence), Flora (under licence), Crisp ’n Dry, Naked Noodle, and Vier Diamanten.

In addition to its branded operations, Princes holds a dominant presence in private-label manufacturing, serving most of the United Kingdom’s leading supermarket chains. It exports to more than 60 countries and serves over 8,000 customers worldwide across retail, foodservice, and business-to-business channels.

The group operates 23 production facilities and 21 warehouses and distribution centres, supported by a workforce of approximately 7,800 employees. Many of its facilities have spare capacity, offering near-term scalability without major incremental investment. Its integrated supply chain and ongoing product-development programs have positioned it as a trusted supplier to blue-chip retail partners.

How Princes Group plans to use its London IPO to accelerate acquisitions, boost capacity, and expand its European food footprint

Simon Harrison, Chief Executive Officer of Princes Group, said the listing represents the next logical step in the company’s evolution from a privately held food manufacturer into a pan-European, multi-category platform. He indicated that a public listing would enhance brand visibility, provide access to deeper capital markets, and help attract top talent across the U.K. and EU.

Harrison emphasised that Princes combines heritage and innovation, operating as both a category leader and a challenger brand. The company is currently the largest supplier of edible oils in the United Kingdom and sells nearly a billion cans of food annually. Its strong showing in customer-own-brand production has given it a dual identity — both a manufacturer of iconic labels and a partner driving value for retailers.

According to executives, proceeds from the IPO will fund the company’s ongoing pipeline of acquisitions and investments. This includes integrating recent additions such as Symington’s Limited, Newlat Deutschland, and Princes France S.A.S., which are being consolidated under the broader Princes Group banner ahead of listing.

How the Princes Group float could shape institutional appetite and redefine London’s position in the European capital-raising landscape

Analysts and institutional investors see the Princes Group offering as a high-profile test case for London’s listing competitiveness. After a difficult few years characterised by delistings and overseas shifts, the City’s capital market ecosystem is looking for anchor transactions that demonstrate renewed confidence.

If successful, the Princes float could trigger renewed interest from mid-cap and consumer-sector issuers. Investors have long viewed staples and food companies as attractive defensive plays, particularly amid inflationary cycles. The predictable cash flows, brand equity, and operational synergies typical of this segment could align well with the cautious mood of 2025 equity markets.

Institutional sentiment appears cautiously positive. Many see this as a potential signal that London remains open for high-quality, yield-generating listings. Others remain watchful of valuation discipline, wary that overpricing could dampen early trading enthusiasm.

What challenges does Princes face as it transitions into a listed multinational platform?

Despite robust fundamentals, Princes Group must navigate several headwinds. The company’s integration of multiple European subsidiaries brings both opportunity and risk. Executing synergy plans across supply chains, procurement systems, and distribution networks will require disciplined management to maintain margins.

Externally, the food and beverage industry continues to face cost inflation, supply-chain volatility, and shifts in consumer spending patterns. Private-label growth has supported sales volume but can exert pricing pressure on branded lines. Analysts note that maintaining profitability while pursuing acquisitions will test management’s ability to balance scale with agility.

Environmental, social, and governance (ESG) performance will also attract attention from prospective investors. With increasing scrutiny of sustainability metrics, Princes will need to showcase its commitments to responsible sourcing, packaging innovation, and decarbonisation within manufacturing.

What could this mean for UK investors and for NewPrinces’ broader European ambitions?

For U.K. investors, the Princes Group IPO offers an opportunity to gain exposure to a rare large-scale consumer staples listing in London. It aligns with a growing appetite for yield-oriented, cash-flow-stable assets. For the parent, NewPrinces, the move expands its European footprint and creates a dual-listed structure that could provide long-term currency for M&A and partnerships across the continent.

Executive Chair Angelo Mastrolia described the planned listing as a “pivotal moment” reflecting both confidence in the U.K. market and the company’s ambition to become a diversified multinational food-and-beverage powerhouse. He said the group would not sell any existing shares, signalling commitment rather than exit. The focus, he stressed, is on accelerating growth through a pipeline of new acquisitions and operational efficiencies.

Analysts see this as consistent with NewPrinces’ prior playbook — the company listed successfully in Milan in 2019 and has since executed multiple synergistic acquisitions. The Princes float would represent a logical extension of that model, bridging southern and northern European food manufacturing hubs.

How improving market sentiment and easing inflation are shaping expectations for the Princes Group IPO and London’s 2025 listing outlook

The timing of the Princes Group IPO intersects with improving investor sentiment in the U.K., following gradual economic stabilisation and slightly lower inflation readings in late 2025. Equity strategists suggest that if pricing is realistic, investors may respond favourably to well-governed, cash-generative businesses with stable dividend potential.

The planned listing joins a handful of recent deals, such as Shawbrook Bank’s prospective float and Beauty Tech Group’s successful debut, hinting at a tentative rebound for the Main Market. Should Princes achieve strong subscription levels, it could help convince other mid-caps to reconsider London rather than seeking listings abroad.

For retail investors, the attraction lies in the company’s heritage, strong brand familiarity, and daily relevance to household consumers — qualities often missing in technology-heavy IPO pipelines.

How a successful Princes Group IPO could reshape London’s capital market narrative and revalue Europe’s food and beverage sector

If Princes Group’s IPO performs well, it could help rebuild global investor faith in the London Stock Exchange as a viable listing venue for established, asset-backed industries. It might also serve as a case study in how family-controlled or privately held European companies can leverage London’s liquidity while retaining long-term strategic control.

Conversely, if market reception proves lukewarm, it may reinforce lingering doubts about valuation expectations and investor confidence in U.K. equities. The listing’s success will therefore depend on a careful balance between realistic pricing, transparent governance, and post-listing performance.

From a sector perspective, this could mark a re-rating moment for the broader European food-and-beverage industry. It signals renewed interest in manufacturing-based, multi-category platforms at a time when the market has been dominated by digital and AI-themed listings.

Ultimately, Princes Group’s float is more than a capital-raising exercise; it is a statement of confidence — in the U.K. consumer base, in European industrial capability, and in London’s ongoing relevance as a financial hub.


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