Bharti Airtel launches new stores in Jammu to strengthen retail presence

Bharti Airtel, a prominent telecommunications service provider in India, has recently bolstered its retail footprint in Jammu by inaugurating two new stores, marking a significant step in its ongoing retail expansion strategy. Situated in strategic locations at NH-1, Bari Brahmana (near PNB bank) and Akhnoor Main Market (Near Bus Stand), these stores are set to offer an enhanced service experience to Airtel customers, showcasing the company’s latest technological advancements across its product portfolio.

The new Airtel stores are designed with a focus on creating a superior customer experience and are aimed at securing customer loyalty for life. These outlets will feature the full spectrum of Airtel’s services, including Airtel Xstream, Xsafe, and the much-touted 5G Plus, among others. The initiative underscores Airtel’s commitment to delivering an unparalleled service experience, with store staff, affectionately known as ‘Airtel Friends,’ fully trained to address and resolve any customer queries related to mobile, broadband, and DTH services.

Adarsh Verma, the Chief Operating Officer for Jammu and Kashmir at Bharti Airtel, emphasized the company’s customer-centric approach in a statement: “Customer obsession continues to be the core tenet driving us at Airtel as we embark on a massive retail expansion in the state of Jammu and Kashmir. As a one-stop-shop for all customer needs, these neighborhood stores will offer an exhaustive range of services including mobile, broadband, DTH, etc. The state of Jammu and Kashmir continues to be a big focus market for us. Hence, we will be expanding with more stores in Srinagar city, Udhampur, and Leh shortly and we will continue to invest in this market.”

This expansion is part of Bharti Airtel’s broader strategy to strengthen its offline presence across the country. Over the past few years, Airtel has been aggressively enhancing its retail network, now boasting over 1,500 stores nationwide. The move not only aims to bring Airtel’s cutting-edge technologies closer to customers but also reflects the company’s dedication to the Jammu and Kashmir region as a key market, with plans for further expansion in cities like Srinagar, Udhampur, and Leh.

Bharti Airtel’s latest retail expansion in Jammu is a strategic move that taps into the growing demand for advanced telecommunication services in the region. By setting up new stores, Airtel not only aims to enhance its service delivery but also to solidify its presence in a competitive market. This initiative is expected to set a benchmark in customer service excellence and technology showcase, reinforcing Airtel’s position as a leader in India’s telecommunications sector.