The Healing Company acquires plant-based superfoods brand Your Super

The Healing Company, an American health and wellness firm, has acquired plant-based superfoods brand Your Super for an undisclosed price.

Apart from announcing the deal, The Healing Company said that it has closed a $150 million credit facility given by i80 Group.

Your Super, which is based in Los Angeles, had previously raised funds from the likes of Beyond Meat investor PowerPlant Partners and PepsiCo.

The plant-based superfoods brand is said to have sold over five million products in the US and Europe. It is focused on two wellness sectors, namely superfoods and plant-based nutrition.

The Healing Company Co-founders, Simon Belsham and Anabel Oelmann and Your Super Co-founders, Michael Kuech and Kristel De Groot. Photo courtesy of The Healing Company.

Michael Kuech — Your Super Co-Founder said: “We are thrilled to enter this new chapter alongside The Healing Company and look forward to growing the healing impact of Your Super with the guidance of such a pioneering team; there couldn’t be a better partner to take us to the next level.”

The Healing Company was launched in March 2022 with initial funding of $85 million. It was jointly founded by supplements entrepreneur Anabel Oelmann and Simon Belsham.

Simon Belsham — The Healing Company CEO said: “Your Super is the perfect first acquisition for The Healing Company. With great founders, a powerful brand, robust margins, and a fantastic product portfolio in a large and growing sector, Your Super couldn’t be better positioned to succeed in this challenging economy.

“With 100 million Americans in medical debt and facing a likely recession, preventative healthcare has never been more relevant or important.”