Scurri acquires AI platform HelloDone to enhance retail customer service solutions


Scurri, the prominent delivery management platform based in Ireland, has officially announced its acquisition of HelloDone, a UK-based leader in artificial intelligence (AI) solutions for the retail sector. This strategic move aims to integrate HelloDone’s advanced conversational AI capabilities into Scurri’s robust carrier management and post-purchase services, enhancing the overall delivery experience and customer service efficiency for leading e-commerce brands and retailers.

Key Details of the Acquisition

The acquisition involves Scurri taking over all technology, trademarks, intellectual property, and client relationships from HelloDone. The financial details of the deal have not been disclosed, but the integration will see the HelloDone team joining Scurri, significantly boosting the AI expertise within Scurri’s product and engineering departments. This merger is expected to drive rapid product innovation and offer Scurri’s clients unprecedented control over critical aspects of their business operations, especially delivery services.

Strategic Implications for Scurri and the Retail Industry

Rory O’Connor, Founder & CEO of Scurri, expressed his enthusiasm about the acquisition: “Scurri’s acquisition of HelloDone demonstrates our commitment and ambition to accelerate growth for our customers by empowering them to be at the forefront of the AI revolution that is rapidly changing the retail industry.” He emphasized that HelloDone’s technological offerings are highly complementary to Scurri’s existing services, promising to unlock new capabilities and offer a competitive edge in the market.

HelloDone’s Founder & CEO, Ed Hodges, also commented on the merger, noting the synergistic potential between the two companies’ services. He highlighted the opportunity to merge their collective expertise and technology to become a leading solution-driven provider for delivery and post-purchase services.

Background and Impact

In 2023, Scurri reported a significant increase in the total gross merchandising value (GMV) of goods processed through its platform, which totaled over €12 billion. The company manages more than 100 million parcel deliveries annually and is linked with major delivery partners like UPS, Royal Mail, and DHL. HelloDone, established in 2016, specializes in enabling online retailers to automate post-purchase customer interactions through popular digital messaging channels like WhatsApp, Instagram, and Facebook Messenger. This capability allows retailers to manage delivery timings and address customer queries efficiently, reducing service costs and enhancing customer engagement.

The acquisition is set to not only augment Scurri’s existing solutions but also position the company to leverage the increasing growth of online shopping in the UK and Ireland effectively. By integrating HelloDone’s AI technology, Scurri aims to offer an even more flexible and reliable last-mile delivery service, enhancing speed, choice, and cost-efficiency for both shoppers and retailers.

This acquisition marks a significant milestone for Scurri as it continues to expand its capabilities and market reach in the e-commerce sector. The combination of Scurri’s delivery management expertise and HelloDone’s AI-driven conversational solutions promises to bring about a new era in retail customer service, setting a high standard for innovation and efficiency in the industry.

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