Nandani Creation partners with Franchisee India for retail expansion across six states

Nandani Creation Ltd (NCL), a leader in Indian women’s wear under the renowned brands Jaipur Kurti and Amaiva, has announced a groundbreaking partnership with Franchisee India. This collaboration marks a significant milestone in NCL’s expansion strategy, with plans to introduce 75 new stores across six Indian states by 2027. This ambitious move will bring NCL’s exquisite collections closer to fashion enthusiasts nationwide.

Master Franchise Agreement: Revolutionizing Retail Experience

The Master Franchise Agreement with Franchise India is set to revolutionize the Indian retail experience. The new stores, emphasizing a seamless blend of traditional and contemporary fashion, will serve as a one-stop destination for personalized styling consultations and exclusive shopping experiences. These outlets will be established in strategically chosen locations across Andhra Pradesh, Telangana, Gujarat, West Bengal, Bihar, and Jharkhand, significantly expanding NCL’s geographical footprint.

Expanding Retail Presence and Reducing E-commerce Dependence

This partnership is pivotal in NCL’s strategy to establish a strong retail presence across India through an asset-light model. The opening of these stores is expected to reduce the company’s reliance on third-party e-commerce platforms, thereby enhancing its revenue and profitability.

Comments from NCL’s Chairman & Managing Director

Anuj Mundhra, Chairman & Managing Director of Nandani Creation Limited, expressed his enthusiasm about the partnership: “This partnership signifies a new chapter in our journey to empower women through fashion. We are delighted to join hands with Franchise India, Asia’s leading integrated franchise solution company, to expand our footprint across key regions, making our collections more accessible and celebrating the beauty of Indian attire.”