La-Z-Boy employs Fivetran data integration for enhanced decision-making and customer experience

Fivetran, a leader in data integration platforms, today announced a significant collaboration with La-Z-Boy Incorporated, a global leader in residential furniture. La-Z-Boy, home to brands like Joybird and Hammary, is utilizing Fivetran‘s technology to dismantle data silos and quicken data-driven decision-making across the organization.

Centennial Furniture Leader Embraces Modern Data Systems

La-Z-Boy, with nearly a century of history, is committed to quality, comfort, and exceptional customer experience globally. A pivotal part of this commitment is a robust data infrastructure. Recognizing the need to unify data from various applications, La-Z-Boy embarked on a journey to modernize its data systems in early 2022, selecting Fivetran as a key player in this transformation.

Innovative Data Integration by Fivetran Revolutionizes La-Z-Boy’s Furniture Business

Democratizing Data for Enhanced Operations

Selwyn Samuel, Director of Data Analytics & Enterprise Architecture at La-Z-Boy, emphasized the importance of democratizing data access within the organization. By implementing Fivetran’s solution, La-Z-Boy is centralizing its data, enabling faster and more efficient information access. This initiative is significantly advancing data-driven decision-making and customer service.

Tangible Benefits and Cost Savings

Since modernizing its data architecture with Fivetran, La-Z-Boy has observed substantial returns. The supply chain team’s democratization of data has led to inventory optimization savings exceeding $5 million and a 20% increase in shipping date accuracy. Furthermore, the eCommerce team has enhanced sales order tracking, elevating the shopping experience for customers. Ongoing projects are ensuring that marketing, merchandising, and demand planning are equally data-driven and efficient.

Fivetran: A Catalyst for La-Z-Boy’s Data Strategy

Carol Lee, Vice President and Chief Information Officer at La-Z-Boy, lauded Fivetran’s robust data movement capabilities for streamlining the execution of their data strategy. Taylor Brown, COO at Fivetran, highlighted the importance of reliable data access for La-Z-Boy’s customer service excellence and commended their trust in Fivetran’s platform.

Enabling Growth and Efficiency

Fivetran’s contribution to La-Z-Boy’s digital transformation exemplifies the impact of advanced data integration in the furniture industry. By providing a strong data foundation, Fivetran is not only enhancing La-Z-Boy’s operational efficiency but also supporting its continuous growth and commitment to exceptional customer service.

In summary, La-Z-Boy’s strategic decision to employ Fivetran’s data integration platform marks a new era in their business operations, driving significant cost savings, improved customer experiences, and setting a benchmark for digital transformation in the residential furniture industry.