Hero MotoCorp reports strong January 2025 sales with 141% export growth and rising EV demand

Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has reported robust sales figures for January 2025, underscoring its strong market presence in both domestic and international markets. The company dispatched 442,873 units during the month, reflecting steady demand for its products across segments.

While domestic sales remained stable at 412,378 units, Hero MotoCorp’s global operations saw remarkable growth, with exports surging 141% year-on-year to 30,495 units. The company’s growing focus on the electric vehicle (EV) segment also paid off, with its VIDA electric scooter range seeing an impressive 214% year-on-year growth, signaling a shift toward sustainable mobility solutions.

What is Driving Hero MotoCorp’s Growth in the Motorcycle Market?

Hero MotoCorp’s continued expansion into global markets has been a key driver of its growth. The company has strengthened its position in regions such as Bangladesh and Colombia, where demand for affordable two-wheelers is on the rise. This expansion, coupled with an evolving product lineup and increasing consumer confidence in Hero MotoCorp’s reliability, has contributed to its success.

The domestic market has shown steady demand, though motorcycle market growth has been impacted by economic conditions. However, with the government’s renewed focus on rural development in the Union Budget 2025, Hero MotoCorp expects increased demand for commuter motorcycles, particularly in tier-2 and tier-3 cities.

How is Hero MotoCorp Expanding Its Electric Scooter Portfolio?

One of the most notable aspects of Hero MotoCorp’s January sales report is the success of its EV division, VIDA. The company dispatched 6,669 units of the newly launched VIDA V2 electric scooter, which is positioned as a premium yet affordable offering in India’s growing electric scooter demand.

With a starting price of ₹96,000, the VIDA V2 is designed to compete with other emerging EV models in India’s urban mobility segment. The vehicle’s increasing popularity highlights a larger shift among consumers toward sustainable transportation. Hero MotoCorp is expected to further strengthen its EV lineup in the coming months, leveraging its extensive dealership network and after-sales service infrastructure.

Experts believe that India’s EV market growth is accelerating due to increasing fuel prices and supportive government policies promoting electric mobility. Hero MotoCorp’s strategic pricing and brand trust have positioned it as a major player in this transition.

Which New Motorcycles and Scooters Did Hero MotoCorp Launch in January 2025?

Hero MotoCorp continues to diversify its product portfolio to cater to different segments of the two-wheeler market. In January 2025, the company introduced five new models, reinforcing its presence in both the premium motorcycle and scooter categories.

Among the latest additions to the premium motorcycle segment are the Xtreme 250R and Xpulse 210, designed to meet the growing demand for high-performance yet cost-effective bikes. The company also expanded its scooter lineup with the introduction of Destini 125, Xoom 125, and Xoom 160, with the latter positioned as a maxi-scooter, combining performance with urban convenience.

By broadening its range of offerings, Hero MotoCorp aims to capture evolving consumer preferences while intensifying competition with both domestic and international brands. The company’s continuous investment in research and development reflects its long-term commitment to product innovation and market leadership.

How Did Hero MotoCorp Perform in Motorsports?

Beyond its commercial success, Hero MotoCorp has been making a name for itself in motorsports. The Hero MotoSports Team Rally delivered an impressive performance at the Dakar Rally 2025, securing 7th place—the team’s second-best finish in nine years. This follows their groundbreaking 2nd place finish in 2024, further establishing Hero MotoCorp as a serious contender in global rally racing.

Participation in international motorsports serves as both a brand-building strategy and a platform for testing new technologies, which often make their way into commercial models. Hero MotoCorp’s involvement in motorsports also strengthens its reputation as a manufacturer of high-performance motorcycles.

What Do Hero MotoCorp’s Sales Numbers Indicate About the Market?

A breakdown of Hero MotoCorp’s January 2025 sales performance provides insight into market trends. The company recorded 400,293 motorcycle sales, reflecting a marginal dip from 402,056 units in January 2024. However, its scooter segment performed well, selling 42,580 units, up from 31,542 units in the same period last year. Overall, total sales reached 442,873 units, marking an overall 2.1% year-on-year growth.

The company’s domestic sales remained stable at 412,378 units, while export sales surged to 30,495 units, up significantly from 12,664 units in January 2024. This increase in exports signals Hero MotoCorp’s growing focus on international markets, where demand for affordable, fuel-efficient motorcycles and scooters is expanding.

Despite a slight decline in the domestic motorcycle market, Hero MotoCorp’s export growth and electric vehicle sales have helped sustain its overall momentum.

What Lies Ahead for Hero MotoCorp?

With India’s two-wheeler industry undergoing rapid changes, Hero MotoCorp is well-positioned to capitalize on evolving market conditions. The Union Budget 2025’s focus on rural development and economic expansion could boost motorcycle sales, particularly in non-urban markets.

Moreover, the company’s commitment to electric mobility is expected to strengthen its presence in India’s EV landscape. By expanding its VIDA portfolio, optimizing its global distribution network, and investing in motorsports innovation, Hero MotoCorp aims to maintain its industry leadership.

Industry experts believe that the coming months will be crucial for Hero MotoCorp as it navigates competition, evolving consumer preferences, and regulatory shifts in the two-wheeler industry. The company’s ability to balance affordable ICE models with high-growth electric scooters will determine its future trajectory.