Chili’s American Grill debuts new location in Ludhiana at Sunview Plaza

Chili’s American Grill, managed by Trimex Foods Private Limited, has officially opened its newest restaurant in Ludhiana, marking a significant expansion as it becomes the 21st location in India and the 22nd across India and Sri Lanka. This grand opening at Sunview Plaza introduces American casual dining to the bustling city center, providing a fresh venue for both local residents and visitors.

Located in the vibrant Sunview Plaza, the new Chili’s outlet is strategically positioned to attract a diverse clientele. The restaurant features a seating capacity for 144 guests and offers both indoor and outdoor dining options. The design of the restaurant incorporates a mix of contemporary and industrial aesthetics, with distinctive brickwork and sleek metal frames, creating a welcoming ambiance that invites diners to enjoy a leisurely meal in a stylish setting.

Chili’s Ludhiana operates from 12 p.m. to 12 a.m., catering to the dining needs of its patrons all day. The restaurant prides itself on a menu that includes a variety of Tex-Mex favorites such as sizzling fajitas and handcrafted Big Mouth burgers. Guests can also indulge in signature dishes paired with a selection of refreshing mocktails and fresh juices. Remarkably, a meal for two is priced at an affordable Rs. 1200, making it an attractive dining option for families and groups looking to enjoy quality food without breaking the bank.

With Trimex Foods Private Limited at the helm of expansion, Chili’s is poised to strengthen its footprint in the region. The launch of the Ludhiana location is part of a broader strategy to introduce more Indian diners to Chili’s unique blend of casual dining and vibrant flavors, ensuring that the brand becomes a go-to destination in Ludhiana.

The strategic opening of Chili’s in Ludhiana is a calculated move by Trimex Foods to tap into the growing market for international cuisine in India. By choosing a central location like Sunview Plaza, Chili’s is likely to attract a wide demographic, from young professionals to families, all looking to experience authentic American Tex-Mex cuisine.