Better Blend Smoothies unveils new ‘BlendBox’ for at-home smoothie making

Better Blend Smoothies, headquartered in Cincinnati, Ohio, has announced a new addition to its product line: the “BlendBox.” This innovative product is designed to allow customers to create and enjoy their favorite Better Blend smoothie flavors at home.

Convenience Meets Healthy Eating

Available starting November 6th, BlendBox aligns with Better Blend’s mission of making healthy eating more accessible. The company conducted a survey among its customers to explore how to better meet their needs, with make-at-home smoothies emerging as a popular choice.

CEO’s Vision for BlendBox

Isaac Hamlin, CEO of Better Blend, expressed the brand’s understanding of the challenges associated with healthy eating amidst busy lifestyles. “Our goal with BlendBox is to provide an easy solution for our customers to enjoy our smoothies at home,” said Hamlin. BlendBox offers flexibility and convenience, catering to various needs such as breakfast, post-workout refuels, or quick nutritious meals.

Better Blend Smoothies Introduces “BlendBox” Product Line. Photo courtesy of PRNewswire/Better Blend.

Variety and Nutritional Value

Customers can choose from ten different flavors, selecting quantities that suit their needs. Each flavor is crafted to be rich in protein, fiber, vitamins, and minerals, while being low in sugar and carbohydrates. Despite their health focus, Hamlin assures, “Even though this is health food, it doesn’t taste like it.” The range includes flavors like Apple Jacks, Brownie Batter, and Peanut Butter Pie.

Availability and Ease of Use

BlendBox can be ordered through the Better Blend app or at local Better Blend locations. The ease of preparing these smoothies at home involves just a blender, a choice of liquid, and ice, allowing customers to recreate the same quality blends they enjoy in Better Blend’s stores.

Expanding Franchise Operations

Better Blend is a rapidly growing franchise with seven locations across Greater Cincinnati, Northern Kentucky, and Louisville. The introduction of BlendBox represents an expansion of their offerings, catering to the evolving preferences of their customer base.