YES BANK introduces Yes Private Prime Credit Card

TAGS

YES BANK has launched a new credit card called Yes Private Prime Credit Card for affluent and ultra HNIs in India.

According to the Indian commercial bank, the new credit card offers global privileges and experiences across travel, hospitality, lifestyle, entertainment, dining, wellness, and others.

Yes Private Prime Credit Card, which is available on the Mastercard World Elite platform, provides exclusive concierge service, features and benefits.

See also  CHENNPETRO awards Cauvery Basin Refinery Project contract to McDermott

Porush Singh – Mastercard South Asia Division President said: “Mastercard is pleased to partner with YES BANK for the launch of the Mastercard World Elite- Yes Private Prime credit card. India has more than 700,000 millionaires, and the number is growing by 12-13% every year.

“These High-Net-Worth-Individuals (HNWIs) exhibit an increasing demand for services, experiences, and differentiated products. Mastercard is committed to bringing customized experiences to this elite, affluent segment.”

YES BANK launches Yes Private Prime Credit Card

YES BANK launches Yes Private Prime Credit Card. Photo courtesy of YES BANK.

Yes Private Prime Credit Card is a strictly by-invitation-only lifestyle Credit Card that is said to offer unique Customer Value Proposition along with a range of experiences.

See also  Infosys Limited company profile | Infosys jobs information and other info

Rajanish Prabhu, YES BANK Credit Cards and Merchant Acquisition Head said: “The new Yes Private Prime credit card is in line with our strategy to deliver premium and exclusive services to our valued customers. At YES BANK, we believe in delighting customers by customizing the most rewarding experiences for them.

See also  Kotak Mahindra ropes in Cyril Amarchand Mangaldas for Sonata Finance deal

“With this card, we continue to strengthen our card proposition to the affluent segment, giving them global access to differentiated services and experiences. We are confident that the extensive rewards and benefits bundled with this card will appeal to this segment.”

CATEGORIES
TAGS
Share This