Yerbaé Brands to expand in Midwest states through supermarket chain Hy-Vee

Yerbaé Brands, an American plant-based energy beverage company, is expanding its distribution in eight Midwest states with Hy-Vee Grocers, a Midwest based grocery retailer.

Hy-Vee will offer a range of Yerbae Brands’ 16oz SKU flavours, including Mango Passionfruit, Watermelon Strawberry, Iced Triple Berry, and Black Cherry Pineapple. The energy drinks are made from plant-based ingredients and have zero calories, sugars and have no carbs, said Yerbaé Brands.

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Yerbaé Brands to expand in Midwest states through supermarket chain Hy-Vee
Yerbaé Brands to expand in Midwest states through supermarket chain Hy-Vee. Photo courtesy of Business Wire.

Seth Smith — Yerbaé Brands VP of Sales said: “Hy-Vee is known to be a best-in-class retailer based in 8 Midwestern states. Their commitment to bringing additional better-for-you options to their shoppers aligns perfectly with Yerbaé’s core values.

“We are so proud to add Hy-Vee to our roster of significant retailers, as well as to have the opportunity to introduce our Plant-Based Energy Beverages to the incredible Hy-Vee consumer base.”

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