Hollywood shaken: Robbie and Gosling’s ‘Barbie’ smashes all expectations with massive opening

Warner Bros. Pictures’ “Barbie” debuted to an astonishing $337 million globally on Friday, achieving $155 million domestically and $182 million in international markets. These impressive figures were announced by the presidents of Domestic and International Distribution for Warner Bros. Pictures, Jeff Goldstein and Andrew Cripps, respectively.

This blockbuster release, led by a star-studded cast including Margot Robbie and Ryan Gosling, was significantly anticipated, and has received widespread critical acclaim. Earning a Certified Fresh Rotten Tomatoes Critics rating of 90%, an identical Audience Score, and an A CinemaScore, “Barbie” now holds the record for the highest-grossing day, pre-shows, and opening weekend of 2023 domestically. Moreover, it sets the record for the most substantial opening for a female-directed film.

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Warner Bros.' 'Barbie' smashes box office records with $337m debut
Warner Bros.’ ‘Barbie’ smashes box office records with $337m debut. Photo courtesy of Business Wire.

The film has also been a sensation in international theaters, opening on Wednesday and swiftly topping the charts in 55 markets. “Barbie” holds the record for the most prominent industry opening in 2023 in 18 markets, including Australia, Brazil, and the UK, and set a new record for Warner Bros. Pictures’ largest opening in 16 markets, such as Australia, New Zealand, Argentina, Brazil, Colombia, and Mexico.

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The movie marks the most significant opening for director Greta Gerwig and nearly all the actors, including Margot Robbie and Ryan Gosling. It also holds the record for the most significant opening for a movie based on a toy.

According to Jeff Goldstein, the enormous response from audiences demonstrates the unique appeal of “Barbie,” hailing it as a major theatrical event. Andrew Cripps added that the extraordinary results across all markets show the cross-generational impact of Mattel’s iconic Barbie, with the film’s wit and optimism engaging audiences of all ages.

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