Browsing Tag
Sazerac
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Sazerac deepens RTD cocktail push with equity stake in Alix Earle-backed SIPMARGS
Sazerac wants Gen Z growth. SIPMARGS wants national scale. Their RTD cocktail deal tests whether creator-led alcohol brands can go mainstream.
Molson Coors closes Monaco Cocktails deal, enters top five in U.S. ready-to-drink segment
Molson Coors (TAP) completes acquisition of Monaco Cocktails, entering the top five U.S. RTD suppliers. What the deal means for strategy, competitors, and investors. Read more.