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How ARAMIS used Dwyane Wade to reinvent men’s fragrance at its NYFW debut

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Cosmetic Industry News

How ARAMIS used Dwyane Wade to reinvent men’s fragrance at its NYFW debut

Discover how ARAMIS and Dwyane Wade launched the Intuition fragrance at New York Fashion Week with immersive events and modern brand storytelling.

byPallavi Madhiraju

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Jung-kook just turned Calvin Klein’s NYFW show into a global moment—here’s what happened

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Jung-kook just turned Calvin Klein’s NYFW show into a global moment—here’s what happened

Jeon Jung-kook made a powerful NYFW debut as Calvin Klein’s global ambassador. Find out how he’s reshaping fashion and fan culture worldwide.

byPallavi Madhiraju

September 13, 2025

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