Balmain breaks new ground with “Les Éternels de Balmain” fragrance collection

Balmain breaks new ground with “Les Éternels de Balmain” fragrance collection

Balmain has made a bold move into the beauty industry with the launch of its inaugural fragrance collection, Les Éternels de Balmain. This groundbreaking range features eight all-gender eaux de parfum, embodying the fusion of Pierre Balmain’s classic Parisian elegance with Olivier Rousteing’s contemporary vision. The launch signifies the first chapter in a broader strategy […]

Estée Lauder completes full acquisition of DECIEM Beauty Group

Estée Lauder completes full acquisition of DECIEM Beauty Group

The Estée Lauder Companies Inc. (ELC) has announced the successful completion of its acquisition of the remaining interests in DECIEM Beauty Group Inc., a Canada-based, vertically integrated multi-brand company. This acquisition, valued at approximately $860 million for the final tranche, brings ELC’s total investment in DECIEM to an estimated $1.7 billion, net of cash. The […]

Estée Lauder and Microsoft launch AI Innovation Lab to transform beauty industry

Estée Lauder and Microsoft launch AI Innovation Lab to transform beauty industry

In an industry-defining move, The Estée Lauder Companies (ELC) and Microsoft Corp. unveiled their latest collaboration on Friday—an AI Innovation Lab aimed at transforming the prestige beauty landscape. This expansion of their global strategic relationship harnesses the power of generative AI through Microsoft’s Azure OpenAI Service, setting a new standard for innovation in beauty technology. […]

Estée Lauder to acquire Tom Ford luxury fashion brand for $2.8bn

Estée Lauder to acquire Tom Ford luxury fashion brand for $2.8bn

The Estée Lauder Companies (ELC), an American cosmetics company, has agreed to acquire the Tom Ford luxury brand and all its intellectual property for a total enterprise value of $2.8 billion. Under the proposed deal, Ermenegildo Zegna Group and Italian eyewear manufacturer Marcolin will enter long-term license agreements for Tom Ford fashion and Tom Ford […]