Browsing Tag
Abhishek Agarwal
3 posts
Purple Style Labs has luxury-sized orders and luxury-sized losses, now its Rs 680cr IPO faces the profitability test
Purple Style Labs enters the IPO market with luxury-fashion GMV growing 23% and average orders above ₹75,000, but FY26 losses widened sharply. With most of the ₹680 crore fresh issue directed toward lease liabilities and marketing, investors are being asked to fund the economics of an omnichannel retail model before profitability has been established.
Myntra launches luxury fashion store Pernia’s POP-UP SHOP
Myntra, an Indian fashion e-commerce company, has launched ‘Pernia’s POP-UP SHOP’, a luxury fashion store for men and…
Purple Style Labs acquires online luxury fashion store Pernia’s Pop Up Shop
Purple Style Labs (PSL), a Mumbai-based premium fashion house, has acquired online luxury fashion store Pernia’s Pop Up…