Stree 2 shocks box office, dethrones Kalki 2898 AD to become third most profitable Hindi film of 2024

The highly anticipated sequel Stree 2 has created a significant impact at the Indian box office, quickly establishing itself as a major financial success for 2024. Directed by Amar Kaushik and featuring Shraddha Kapoor and Rajkummar Rao, the film combines elements of horror and comedy, continuing the success of its predecessor. Released on August 15, 2024, during the Independence Day holiday, Stree 2 achieved remarkable financial success within just four days, joining the prestigious Rs 200 crore club. The film’s return on investment (ROI) is reported to be an impressive 240%, surpassing the previously third-most profitable Hindi film of the year, Kalki 2898 AD (Hindi), which had an ROI of 154.13%.

The success of Stree 2 is attributed to several key factors. The film benefits from the strong fan base established by the original Stree, which created substantial anticipation for the sequel. Effective marketing strategies, including a well-timed release and extensive promotional efforts, have also played a crucial role in the film’s financial performance. The star power of Shraddha Kapoor and Rajkummar Rao, combined with Amar Kaushik’s direction, contributed to the film’s strong box office showing.

Produced on a budget of Rs 60 crores, Stree 2 has grossed ₹204 crores at the Indian box office during its extended opening weekend, highlighting its profitability. This success is particularly noteworthy given the film’s competition from other major releases like Khel Khel Mein and Vedaa. Stree 2 has managed to outperform these competitors and surpass the financial returns of Kalki 2898 AD, which previously set a high bar for profitability.

As of now, Stree 2 is ranked as the third most profitable Hindi film of 2024. The top five films in this category include Munjiya with a 256% ROI, HanuMan (Hindi) with a 241.17% ROI, Stree 2 with a 240% ROI, Kalki 2898 AD (Hindi) with a 154.13% ROI, and Shaitaan with a 132.20% ROI. Stree 2 is positioned to challenge the number two spot held by HanuMan (Hindi) and could potentially surpass Munjiya for the top position.

The film’s strong performance and positive momentum suggest that it will continue to be a significant player at the box office. With fewer major releases expected in the near future and the holiday season approaching, Stree 2 is well-positioned to maintain its dominance and possibly achieve even higher profitability. Industry experts are monitoring the film’s performance closely, eager to see if it can sustain its success and climb further on the list of the most profitable films of 2024. The film’s achievements highlight the growing importance of ROI as a measure of success in today’s film industry.