Shriram Properties unveils ‘Codename Pudhiya Chennai’ with revenue potential of Rs 600cr

In a significant move that highlights Chennai’s booming real estate market, Shriram Properties Limited has launched a massive residential project under the name ‘Codename Pudhiya Chennai.’ This project, located in the fast-growing Thirumazhisai neighborhood in West Chennai, promises to redefine urban living with its strategic positioning and world-class amenities. The total saleable area of the development is 1.1 million square feet, with a projected revenue potential ranging from Rs. 550-600 crores. This ambitious development is set to attract homebuyers and investors alike, positioning itself as a highly rewarding investment in the evolving Chennai landscape.

‘Codename Pudhiya Chennai’ is not just another housing development; it is a symbol of Chennai’s modern residential growth. Shriram Properties Ltd, a dominant player in the South Indian real estate market, has brought their expertise to this prestigious project, which includes a blend of two and three-bedroom units. The design prioritizes space optimization, incorporating modern aesthetics and premium finishes to cater to the city’s evolving demographic.

The project’s strategic location offers tremendous convenience, with easy access to key transit points, such as the Thirumazhisai Metro Station, Chennai-Bangalore Expressway, and the upcoming Parandur Airport. This connectivity makes it an ideal choice for individuals seeking urban living with the added benefit of easy travel.

Shriram Properties’ Chief Sales and Marketing Officer, Mr. Vivek Venkateswar, highlighted that the company has an in-depth understanding of Chennai’s real estate landscape, ensuring that the project meets the unique needs of the city’s residents. He emphasized that the project’s proximity to major transport hubs and its presence in an area with expanding infrastructure make it an attractive proposition for homebuyers.

“Chennai is one of the most dynamic real estate markets in South India, and with Codename Pudhiya Chennai, we are offering a development that complements the city’s growth trajectory. We are confident that this project will see long-term appreciation and offer significant returns to our investors,” said Venkateswar in his statement.

Expert Opinion: A Game-Changer for Chennai Real Estate?

According to industry experts, Shriram Properties’ strategic entry into the West Chennai market comes at an opportune time. The Chennai-Bangalore Expressway and the upcoming Parandur Airport are expected to increase property values in the region, making it an investment hot spot. Experts suggest that the project’s focus on combining modern urban living with exceptional connectivity will appeal to a broad range of buyers.

“Shriram Properties is known for its ability to deliver high-quality residential spaces, and their expertise in the Chennai market makes this an exciting development,” noted a real estate consultant, further emphasizing that West Chennai is becoming a key area of focus for developers due to its infrastructure growth.

About Shriram Properties Limited

Shriram Properties Ltd is a South Indian real estate developer, with a focus on mid-market and mid-premium residential segments. Having delivered 44 projects totaling 24.4 million square feet of saleable area, SPL has established itself as a major player in cities like Bengaluru, Chennai, and Kolkata. The company currently has 42 ongoing projects with a development potential of 42.1 million square feet.