Pensa Systems, a US-based automated retail shelf intelligence provider, has unveiled new retail shelf facings optimization solution for consumer packaged goods (CPG) brands.

The new retail shelf facings optimization solution is said to increase brand visibility and sales as well as revenue growth through data-driven facings elasticity analysis.

Pensa Systems’ fully automated shelf intelligence solution leverages patented advanced artificial intelligence (AI) and computer vision to automatically deliver accurate, near real-time continuous shelf data.

The company’s solution analyzes the video stream of images to provide a highly accurate view of inventory, after its AI identifies and distinguishes between products on a shelf.

Richard Schwartz — Pensa Systems President and CEO said: “Optimizing the shelf is now possible in a new way leveraging the practical power of computer vision and AI.

“Basing facings analysis on a highly-accurate and granular view of what’s on the shelf and available for sale heralds a new era of brands and retailers working closely together to optimize facings for mutual benefit”.

Pensa Systems said its retail shelf facings optimization solution is available now as a new product within its data and analytics portfolio.

The automated retail shelf intelligence provider collaborates with CPG brands and retailers like Anheuser-Busch InBev, Johnson & Johnson, Unilever, Circle K, General Mills and many more.

  artificial intelligence, computer vision, Pensa Systems, Richard Schwartz, USA