Peak Rock Capital sells Louisiana Fish Fry Products to MidOcean Partners

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Peak Rock Capital, a middle-market private investment firm, said that one of its affiliates has divested Fish Fry Products (LFF) to private equity firm for an undisclosed price.

Louisiana Fish Fry Products is engaged in manufacturing branded, Louisiana-inspired food products in four main categories, which are coatings, sauces and marinades, bases and mixes, and spices and seasonings. The food products supplier caters to retail and foodservice customers across the US.

‘s affiliate had acquired Louisiana Fish Fry Products in 2018 from the family of the founding stakeholders.

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Michael Morse — President and CEO of LFF, added, “We are appreciative of the partnership that Peak Rock and our board have provided over the past few years. Peak Rock has been tremendously supportive and an invaluable partner to LFF, enabling the Company to emerge as the category leader it is today.

“We are excited to build on our accomplishments in this next stage of growth with MidOcean. I also want to thank the entire LFF team, as well as our valued customers and consumers, to whom we are extremely grateful.”

Peak Rock Capital sells Louisiana Fish Fry Products to MidOcean Partners

Peak Rock Capital sells Louisiana Fish Fry Products to MidOcean Partners. Photo courtesy of Louisiana Fish Fry Products.

During Peak Rock Capital’s ownership, Louisiana Fish Fry Products had transitioned from family to institutional ownership, while undertaking several transformational growth and operational initiatives.

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Besides, the food products supplier had invested in developing and scaling its organization. It had also opened new distribution facilities, while organically growing its employee base by over 75% to support growing demand.

— CEO of Peak Rock Capital said: “This transaction demonstrates Peak Rock’s ability to drive transformative growth across branded food and beverage businesses as well as founder- and family-owned companies.

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“We look  forward to partnering with other branded businesses that can benefit from Peak Rock’s strategic and operational expertise and collaboration.”


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