Paytm partners with Amadeus to revolutionize online travel booking in India
One97 Communications Limited (OCL), the parent company of leading Indian payments and financial services brand Paytm, today announced a significant partnership with global travel technology company Amadeus. This three-year collaboration will integrate Amadeus’s extensive travel platform with Paytm, enhancing the travel booking experience from search to payment.
Enhanced Travel Experience for Paytm Users
As one of India’s top online travel aggregators, Paytm’s partnership with Amadeus is set to solidify its position as the premier travel provider in the country. The collaboration brings together Paytm’s vast user base with Amadeus’s technological expertise to offer a seamless and efficient travel booking experience. This integration utilizes advanced automation, New Distribution Capability (NDC) technologies, and AI-powered capabilities to deliver hyper-personalized recommendations and dynamic pricing.
Expansive Global Travel Options
With the integration of Amadeus APIs, Paytm users will gain access to an extensive inventory of global flight options. This collaboration enables users to find the best deals and book flights worldwide within the Paytm app. The single API provides seamless access to diverse travel content, including Global Distribution Systems (GDS), Low-Cost Carriers (LCC), hotels, and more.
Unified Payment and Booking Solution
Paytm’s integration with Amadeus ensures a diverse range of payment options, including UPI, Paytm Wallet and Postpaid, and a secure payment gateway. This move guarantees ease of transactions and confidence for users within the Paytm ecosystem.
Leaders’ Perspectives on the Collaboration
Vikash Jalan, Chief Business Officer at Paytm Travel, expressed enthusiasm for the partnership, highlighting its alignment with Paytm’s vision to upgrade customer experiences and automate travel operations. Ramona Bohwongprasert, Senior Vice President-India Subcontinent & Southeast Asia at Amadeus, emphasized the importance of reliable access to travel systems and simplified processes like ticketing and rebooking in today’s dynamic landscape.
Conclusion
The strategic partnership between Paytm and Amadeus represents a milestone in enhancing the travel booking process in India. By leveraging cutting-edge technology, this collaboration aims to automate operations and scale efficiency, further solidifying Paytm’s position in the Indian travel market.
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