Organic Garage strikes online delivery partnership with Instacart

Organic Garage, a Canadian organic grocery store chain, has entered into an exclusive partnership with online delivery platform Instacart for enabling the online ordering and delivery of groceries from all its retail locations.

The partnership is expected to considerably increase Organic Garage’s online delivery service area, thereby boosting an online sales strategy that was put into effect in January 2020.

Nick Gajewski – Retail Partnerships at Instacart said: “We’re thrilled to partner with Organic Garage to provide customers same-day delivery of the organic goods they love while keeping affordability in mind.

“We know that independent grocers like Organic Garage are central to building the character of their neighborhoods and we’re proud to work with this beloved local retailer. We look forward to helping them bring their incredible selection of organic and all-natural products online.”

As per the agreement, Organic Garage has extended its delivery range and grew its online delivery availability to more than 2.11 million houses in the Ontario market.

Organic Garage can now deliver to new markets that were not available in the past, which include Mississauga, Newmarket, Milton, Scarborough, Brampton, and Pickering.

Additionally, as per the data sharing agreement, prices on the platform of Instacart will replicate the regularly priced on-shelf and flyer merchandise of the Canadian organic grocery store chain.

Matt Lurie – CEO of Organic Garage said: “This agreement with Instacart will significantly increase the potential customer base of Organic Garage.

“Extending our delivery range by partnering with North America’s largest online grocery platform further evolves our e-commerce business, providing additional safe shopping options for our existing customers in addition to finding innovative ways of increasing brand awareness and growing our customer base going forward.”