Nxtra by Airtel, a leading data center company in India, has taken a significant step towards environmental sustainability by joining the RE100 initiative and committing to source 100% of its electricity from renewable resources.

Nxtra by Airtel’s commitment positions it as the only data center organization in India to pledge allegiance to the RE100 initiative, making it the 14th Indian company to achieve this milestone. The move is part of Nxtra’s broader strategy to achieve net-zero emissions by 2031 and underscores its commitment to being “Responsible by Choice and Sustainable by Design.”

In the fiscal year 2023-24, Nxtra has made considerable strides in increasing its use of renewable energy, having contracted 422,000 MWh to date. This shift has enabled the company to save approximately 156,595 tonnes of CO2 equivalent emissions through strategic Power Purchase Agreements (PPAs) and investments in Captive Solar Rooftop Plants. Such initiatives highlight Nxtra’s proactive approach in integrating sustainability into its core operations.

Ashish Arora, CEO of Nxtra by Airtel, expressed his enthusiasm about the company’s trajectory towards its net-zero goals: “We are an environmentally responsible brand and have been increasingly adopting clean energy alternatives. We are on a healthy trajectory towards achieving our net-zero goals of 2031 and are happy to become a part of the RE100 initiative with a commitment to 100% renewable electricity.”

Atul Mudaliar, Director of Systems Change – India, also commented on Nxtra’s leadership in the sector: “Despite being highly energy intensive, data centers are overlooked for their emissions. It is inspiring to see Nxtra taking the lead in adopting best practices to reduce their carbon footprint. Nxtra’s initiative to source renewable energy for their operations will be a fitting example for data center companies to accelerate the journey to a cleaner future. We are delighted to welcome Nxtra by Airtel to RE100.”

Nxtra by Airtel’s commitment to 100% renewable energy is not only a significant step for the company but also a landmark moment for the data center industry in India. By setting such ambitious sustainability goals, Nxtra is paving the way for other companies to follow suit, potentially leading to widespread adoption of green practices in a sector known for its high energy consumption.

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