Nazara Publishing, a division of Nazara Technologies—India’s sole publicly listed gaming company—has announced a significant publishing partnership with nCore Games for the release of FAU-G: Domination. This latest installment in the FAU-G franchise is anticipated to build on the success of its predecessor, which amassed up to 50 million downloads. Pre-registrations for FAU-G: Domination are set to open on Google Play and the App Store later this year.
Developed by Dot9 Games, an nCore Games studio, FAU-G: Domination features modern military aesthetics with characters uniquely rooted in Indian culture, each equipped with distinctive backstories. The game incorporates a variety of maps depicting diverse Indian environments, blending the nation’s rich heritage with advanced gameplay mechanics.
Nitish Mittersain, the Joint Managing Director and CEO of Nazara Technologies, expressed enthusiasm about the partnership, emphasizing the potential of Made-in-India games to cater to the burgeoning needs of Indian gamers with locally relevant content. “We are excited to partner with nCore to bring FAU-G: Domination to all our players,” Mittersain said, highlighting the strategic alignment with nCore Games in leveraging the local gaming market’s dynamics.
Vishal Gondal, Co-Founder of nCore Games, tied the game’s development to the Indian government’s ‘Make in India’ initiative. He remarked, “FAU-G: Domination is our humble response to PM Modi’s ‘Make-in-India’ call, and we’re thankful that Nazara shares our vision to bring the best of India to the world.” This collaboration signifies India’s burgeoning presence in the global gaming industry.
Deepak Ail, Co-Founder & CEO of Dot9 Games, also shared his views, emphasizing the inclusive nature of gaming. “FAU-G: Domination is our effort in making gaming accessible for everyone, and we are grateful for the support from India’s biggest gaming company,” Ail noted.
Nazara Publishing operates as India’s premier turnkey publishing platform, offering extensive services to both local and international game developers. These services include market access, distribution, marketing and promotion, monetization strategies, localization, culturalization, and advanced analytics. The platform is designed to help developers focus on creative aspects while maximizing commercial success through Nazara’s robust infrastructure.
The partnership between Nazara Publishing and nCore Games for FAU-G: Domination exemplifies a strategic move to not only capitalize on the domestic market’s growth but also to assert India’s capabilities on the global stage. It highlights the increasing importance of culturally relevant content in gaming and the potential for Indian-developed games to make significant impacts internationally.
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