John McDonald, the founder of Mercer Street Hospitality, has opened Bash Burger, a new fast-casual dining concept located within the bustling Urbanspace Vanderbilt food hall, close to Grand Central Terminal in New York City.

A Menu Centered Around Signature Burgers

At the heart of the Bash Burger menu are two signature burgers: the BB Classic and the renowned Bash Burger. The latter, particularly famous for being a six-time champion at the New York City Wine & Food Festival’s annual “Burger Bash,” is celebrated for its simple yet perfectly executed recipe. It features bacon onion jam, American cheese, shaved pickles, and a secret sauce. The BB Classic offers a traditional take with lettuce, tomato, and cheese.

Expanding Dining Options

Alongside these signature burgers, Bash Burger offers hand-cut fries, fountain drinks, locally brewed beer, wine, and craft cocktails. Orders are placed through a virtual kiosk, with first-come, first-serve seating in the communal dining area of Urbanspace.

John McDonald on Bash Burger’s Debut

John McDonald expressed enthusiasm about Bash Burger’s opening. “The Bash Burger has been coined ‘the champion of burgers’ for years, so we’re excited to give New Yorkers a dedicated space to enjoy this American classic,” he said. McDonald also hinted at future expansions, stating, “This is the first outpost of more to come.”

Location and Operating Hours

Bash Burger is situated at 230 Park Avenue between East 45th and East 46th Streets. It operates daily from 11:00 am to 9:00 pm, offering pickup, delivery, and sit-down service without the need for reservations.

  Bash Burger, Burger Bash, John McDonald, Mercer Street Hospitality, Urbanspace Vanderbilt