Intellect Global Consumer Banking (iGCB), a pivotal division of Intellect Design Arena Limited, unveiled its groundbreaking eMACH.ai Digital Engagement Platform (DEP) at the prestigious Money20/20 event in Amsterdam. This launch is set to transform the customer engagement landscape across various banking sectors, including retail, SMEs, and corporates through its state-of-the-art, codeless, unified, and cloud-native platform.
Revolutionizing Banking Customer Engagement
The eMACH.ai DEP offers a single origination platform that not only supports the creation of customized user experiences across different banking sectors but also allows for seamless coexistence with older systems. This platform is tailored to provide deep insights into customers’ lifestyles, catering to both their expressed and unexpressed needs throughout their entire banking journey—from acquisition and engagement to retention.
By leveraging the robust capabilities of eMACH.ai, which includes Events, Microservices, APIs, Cloud, Headless architecture, and AI, the platform enables financial institutions to craft distinct customer engagements that resonate throughout the customer lifecycle. Furthermore, eMACH.ai DEP’s unique position allows it to integrate effortlessly with any core banking system or third-party applications, enhancing its adaptability and reach.
Key Features and Benefits
The eMACH.ai DEP platform is a pioneer in the industry with several distinctive features:
– Rapid Deployment: Ability to launch a digital banking app in just 120 days utilizing a co-existence model.
– Unified Customer Information File (CIF) Platform: Provides enterprise-wide origination for retail, SME, and corporate sectors.
– Efficient Onboarding: Enables end-to-end onboarding for retail customers in seconds and SME customers in minutes.
– Comprehensive Loan Offerings: Includes innovative financial solutions like Buy Now – Pay Later and Flexi/Micro Credits.
– Enhanced Lifestyle Banking: Features include a SuperApp, Family Banking, Spend Analysis, and one-click carbon footprint offsetting.
– Full-featured SME Banking: Delivers a complete banking experience with a 360° portfolio view and comprehensive payment monitoring and tracking.
– Regional Customization: Supports multi-lingual and multi-tenant environments to meet regional banking needs.
– User Experience Design: Facilitates easy creation of UI/UX with tools for UI building, API orchestration, and workflow configuration.
Industry Leader’s Vision
Rajesh Saxena, CEO of Intellect Global Consumer Banking at Intellect Design Arena Ltd., emphasized the platform’s alignment with contemporary digital banking needs, stating, “In today’s fast-evolving digital world, precision and personalization are key. eMACH.ai DEP embodies this philosophy by providing insights and customization in banking interactions. This platform will reduce costs by over 45% incurred in creating and maintaining multiple digital platforms for different segments, improve overall efficiency, and provide better portfolio visibility to the bank.”
The introduction of the eMACH.ai Digital Engagement Platform by Intellect Global Consumer Banking marks a pivotal advancement in digital banking technology. It addresses critical industry needs for customization, efficiency, and scalability. The platform’s comprehensive features are likely to set a new standard in banking customer engagement, offering substantial cost savings and enhanced operational efficiencies for banks worldwide.
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