IndusInd Bank introduces eSvarna card by merging UPI with corporate credit facilities
In a significant development, IndusInd Bank announced the launch of ‘IndusInd Bank eSvarna’, marking India’s first Corporate Credit Card on the RuPay network. This groundbreaking card combines traditional credit card features with UPI functionality, making IndusInd Bank the first in the country to offer such a sophisticated financial product for corporates.
Features and Flexibility of eSvarna Card:
The eSvarna credit card is designed to facilitate smooth transactions at merchant outlets while allowing users to make UPI payments through linked UPI-enabled apps. It comes loaded with exclusive perks and rewards, tailored specifically for corporate users. Cardholders can enjoy a luxurious travel experience, including complimentary lounge access, fuel surcharge waiver, and comprehensive travel insurance coverage.
IndusInd Bank Launches eSvarna: First Corporate Credit Card on RuPay with UPI Integration
Exclusive Rewards Program for Corporate Users:
IndusInd Bank has meticulously crafted an exclusive rewards program for corporate entities, positioning the eSvarna credit card as a valuable financial solution for various business transactions.
Statements from Bank Leadership:
Soumitra Sen, Head of Consumer Banking and Marketing at IndusInd Bank, commented on the launch, saying, “The introduction of India’s first ‘Corporate Credit Card’ on the RuPay network is a testament to our constant endeavor in elevating customer experience.” He emphasized the card’s aim to cater to the lifestyle needs of Indian professionals and businessmen who travel extensively.
NPCI’s Endorsement of eSvarna:
Praveena Rai, Chief Operating Officer of NPCI, lauded the launch of ‘eSvarna,’ highlighting its role in advancing India’s payment infrastructure and offering unique corporate offerings and benefits.
Conclusion:
The IndusInd Bank eSvarna card represents a significant step in the evolution of corporate digital transactions in India. It aligns with the NPCI’s vision for a digitally inclusive society and sets a new benchmark in consumer experience and engagement in the corporate finance sector.