Brigade Group, one of India’s leading property developers, has announced the acquisition of a significant land parcel on Old Madras Road, Bengaluru. Spanning 4.6 acres, the site boasts a development potential of approximately 0.69 million square feet, with an estimated Gross Development Value (GDV) of ₹660 crore.

Strategic Acquisition and Development Plans

The acquisition is part of Brigade Group’s strategic initiative to expand its residential property portfolio in key markets. The planned project aligns with the company’s commitment to delivering high-quality, sustainable living spaces in Bengaluru’s rapidly evolving urban landscape. Pavitra Shankar, Managing Director of Brigade Enterprises Limited, emphasized the strategic nature of the acquisition, stating, “This project is strategically located and contributes to our overall residential growth strategy. We will develop a residential property that will be executed keeping in mind customer preferences for quality and sustainability.”

Enhancing Connectivity and Infrastructure

Old Madras Road, the location of the new development, is a burgeoning residential hub known for its improved infrastructure and connectivity. This area is witnessing rapid development, making it an attractive location for new residential projects. Brigade Group’s new project is poised to leverage these advancements to offer enhanced living experiences to potential homeowners.

Broader Impact on Brigade’s Portfolio

Brigade Enterprises Limited has a robust pipeline of upcoming launches, with about 12.61 million square feet planned across residential sectors in Bengaluru, Chennai, and Hyderabad. Established in 1986, Brigade has nearly four decades of experience in the real estate sector, with a diverse portfolio that includes developments in residential, office, retail, and hotel sectors across multiple Indian cities.

The new residential development on Old Madras Road is a significant addition to Brigade Group’s portfolio, reinforcing its position as a leader in the Indian real estate market. This project not only promises to deliver luxury and sustainability but also reflects the company’s ongoing commitment to enhancing urban living standards.

The strategic acquisition by Brigade Group on Old Madras Road underlines the company’s adeptness in identifying growth opportunities in dynamic urban markets. By focusing on sustainability and quality, Brigade is setting new standards in residential developments, which could serve as a model for future real estate projects in India.

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