Bharti Airtel, a leading telecommunications service provider in India, announced the launch of three new next-generation stores in Amritsar, Punjab, marking a significant expansion of its retail footprint in the region. Located on 100 ft Road, inside Celebration Mall, and on Chhertha Road, these stores are set to offer an unparalleled service experience to Airtel’s customers, showcasing the latest in telecommunications technology, including Airtel Xstream, Xsafe, and 5G Plus services.

Designed with the theme of creating excellence and securing customer loyalty, these stores aim to display Airtel’s comprehensive range of products and services, addressing and resolving customer queries efficiently. The initiative underscores Airtel’s commitment to customer obsession, with store staff, referred to as ‘Airtel Friends’, receiving extensive training to cater to all customer needs across mobile, broadband, and DTH services.

Pushpinder Singh Gujral, CEO of Upper North at Bharti Airtel, emphasized the company’s dedication to the Punjab market, stating, “Customer obsession continues to be the core tenet driving us at Airtel as we embark on a massive retail expansion in the state of Punjab. As a one-stop-shop for all customer needs, these neighborhood stores will offer an exhaustive range of services including mobile, broadband, DTH, etc. The state of Punjab continues to be a big focus market for us and we will continue to invest in this market.”

This expansion is part of Airtel’s broader strategy to bolster its offline presence across India, with the company now operating over 1500 stores nationwide. The move reflects Airtel’s ongoing efforts to enhance its retail strategy and customer service, positioning itself as a leader in the highly competitive telecommunications sector.

The strategic expansion of Bharti Airtel’s retail presence in Amritsar signifies the company’s commitment to enhancing customer experience and accessibility to its services. By integrating advanced technologies and personalized customer service, Airtel is not only strengthening its market position but also setting new standards in the telecommunications retail sector. This initiative is expected to further solidify Airtel’s brand loyalty among consumers and contribute to its growth trajectory in the competitive Indian telecom market.

  Airtel, Airtel 5G Plus, Airtel Xstream, Amritsar, Bharti Airtel, India, Punjab, Pushpinder Singh Gujral