Wipro has appointed a new Chief Growth Officer of its Asia Pacific, Middle East and Africa (APMEA) division in Soeren Lorenzen.

According to the Indian IT company, Soeren Lorenzen will lead the sales, marketing as well as partnerships departments. He will also be working closely in conjunction with the Wipro growth office, bringing together the best aspects of the company’s global scale and integrated capabilities for customers across the region.

Anis Chenchah — Wipro APMEA CEO said: “I am delighted to welcome Soeren to our leadership team. With his international experience, particularly in sales and large deal management, as well as partnership management, I am confident that Soeren will contribute effectively to realizing our growth ambitions across APMEA.”

Soeren Lorenzen comes to Wipro with more than two decades of experience in account management and the pursuit of large deals along with sales and marketing excellence. In the past, he held various higher posts at companies like Hewlett Packard (HP), Nilfisk, and Injazat.

At HP, he achieved the highest certification of Account General Managers who are responsible for the growth of corporate accounts, said Wipro.

Soeren Lorenzen, who will work in Dubai, has graduated from Copenhagen Business School with a Master’s Degree in Business Administration and Marketing Economics.

Soeren Lorenzen said: “I am excited to join Wipro, a purpose-led global leader in technology services and consulting. It is my privilege to be a part of Wipro’s ambitious transformation journey and I look forward to driving the firm’s growth charter across APMEA.”

  Anis Chenchah, Dubai, Soeren Lorenzen, Wipro