Wipro has appointed Turki Bin Nader as General Manager and Country Head for Saudi Arabia, which is said to be one of the Indian IT firm’s major focus markets in the Middle East region.

According to Wipro, Turki Bin Nader will concentrate on the company’s vision for the growth of business, expansion of revenue, development of talent, client and influencer relationships, and brand building in the region.

Besides, the new Wipro Saudi Arabia Country Head will bolster the company’s footprint in the major industry sectors in the country by taking up strategic transformational engagements.

Mohammed Areff — Wipro Country Head and Managing Director of Middle East said: “I am pleased to welcome Turki Bin Nader as the General Manager and Country Head of Wipro’s business in KSA. This region is a strategic focus market for us.

“I am confident that Turki’s leadership and deep understanding of the market will help us meet the growing demands for digital transformation solutions, drive innovation and accelerate our clients’ success.”

Considered to be an industry veteran, Turki Bin Nader has more than 20 years of experience in technology-led market development initiatives in multiple industry sectors in the Middle East.

He is said to have a track record of steering huge digital transformation programs and developing high-performing teams. Before joining Wipro, Turki Bin Nader served Tech Mahindra as its Regional Head for Saudi Arabia, Bahrain, and Kuwait.

The new Wipro Saudi Arabia Country Head also had taken up various leadership roles in Saudi markets across Saudi Aramco, Saudi Arabia Transportation company (SAPTCO), and Saudi Telecom.

Turki Bin Nader said: “I am excited to join Wipro at a time when the company is strengthening its leadership in the Middle East and setting new benchmarks in technology and innovation through marquee client engagements.

“Wipro’s strong commitment and alignment to the Saudi Vision 2030 has been a key driver for its growth in the kingdom. I am truly appreciative of the investments that Wipro has made in KSA over the years, especially, our joint venture with Princess Nourah Bint Abdul Rahman University to establish the Women’s Business Park in Riyadh.”

  digital transformation, Middle East, Mohammed Areff, Saudi Arabia, Turki Bin Nader, Wipro