The Helper Bees secures $35m in Series C to expand aging-in-place platform
The Helper Bees, a leading aging-in-place technology platform, has successfully raised $35 million in Series C funding to transform how older adults live independently at home. The round, led by Centana Growth Partners, also saw participation from existing investors, including Silverton Partners, Impact Engine, Northwestern Mutual Future Ventures, and Alumni Ventures.
This funding underscores the growing demand for innovative, tech-driven solutions in senior care, particularly as the global population continues to age. With this fresh capital, The Helper Bees aims to expand its Medicaid offerings, improve payment systems, and enhance access to non-medical services that support independent living.
Char Hu, PhD, CEO of The Helper Bees, emphasized the importance of this milestone, stating, “This funding enables us to support more families and older adults while expanding into new markets like Medicaid. Our mission is to empower seniors to live with dignity, independence, and access to vital services in their own homes.”
What makes The Helper Bees a leader in aging-in-place technology?
Since its founding in 2015, The Helper Bees has redefined aging-in-place services, offering the largest network of vetted non-medical service providers in the United States. The company connects over 20,000 providers with 43 of the nation’s largest insurance payers, including Long-term Care and Medicare Advantage plans.
Through its platform, seniors and their families can access a wide range of essential services, such as home modifications, meal delivery, transportation, pest control, and housekeeping. These services address critical daily needs while allowing older adults to maintain their independence and quality of life.
What sets The Helper Bees apart is its technology-driven approach, which streamlines how services are delivered, managed, and paid for. This comprehensive system reduces administrative burdens for insurers while ensuring seniors receive timely and reliable care.
How will the new funding support Medicaid expansion?
A significant portion of the $35 million investment will go toward expanding Medicaid services, a vital initiative as the program continues to play a critical role in supporting low-income seniors. By integrating its platform with Medicaid, The Helper Bees aims to close care gaps and provide accessible solutions for a wider demographic of older adults.
This expansion also aligns with the company’s broader mission of addressing the complex needs of aging populations. Medicaid recipients often face unique challenges in accessing non-medical services, and The Helper Bees’ platform is designed to simplify these processes while delivering cost-effective solutions.
Eric Byunn, Partner at Centana Growth Partners, highlighted the company’s potential: “The Helper Bees’ innovative platform is meeting a growing demand for aging-in-place solutions. Their expansion into Medicaid and commitment to payment innovations demonstrate their adaptability and focus on solving real challenges in senior care.”
What role does payment innovation play in improving senior care?
One of The Helper Bees’ most impactful advancements is its proprietary helpful™ flexible spending card. This tool simplifies how seniors and their families access and pay for non-medical services. Caregivers, service providers, and insurers can use the card for retail purchases, online transactions, and essential services, all through a unified platform.
This innovation addresses a significant pain point in elder care: managing payments across multiple providers. By offering a seamless and transparent payment solution, helpful™ enhances the user experience and ensures that services remain accessible to those who need them most.
“Transforming care means addressing barriers at every step, including payment processes,” Dr. Hu explained. “Behind every service we coordinate is a real person who deserves independence and dignity. This funding allows us to continue redefining how care is delivered at home.”
Why is aging-in-place technology a growing industry?
The aging-in-place trend has gained significant traction in recent years, driven by an aging population and rising healthcare costs. According to industry experts, most older adults prefer to remain in their own homes rather than move to assisted living facilities or nursing homes.
The Helper Bees is at the forefront of this movement, leveraging technology to make aging-in-place a reality for millions of families. By providing a comprehensive network of services and innovative tools, the company addresses both the logistical and emotional challenges of senior care.
For example, its platform has facilitated life-changing solutions for families, such as arranging reliable transportation for seniors who can no longer drive or ensuring meals are delivered on time to those with mobility issues. These seemingly small services significantly improve the quality of life for older adults and their families.
What’s next for The Helper Bees?
With $35 million in new funding, The Helper Bees is poised for significant growth. The company plans to scale its Medicaid offerings, enhance its payment solutions, and expand its reach to support more seniors across the country.
As demand for aging-in-place services continues to rise, The Helper Bees remains committed to innovation and impact. By addressing the evolving needs of seniors and their families, the company is setting a new standard for independent aging.
“We are proud to lead the charge in revolutionizing how care is delivered,” Dr. Hu said. “Our goal is to empower families with the tools they need to ensure their loved ones can age safely and comfortably in their own homes.”
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