Tata Motors, a leading automotive manufacturer in India, has launched its all-new Nexon SUV with an introductory starting price of INR 8.09 Lakhs. The new Nexon offers significant upgrades across various vehicle attributes and aims to reshape the compact SUV market in India. The vehicle is available for purchase starting today.
Shailesh Chandra on New Nexon’s Appeal
Shailesh Chandra, Managing Director, Tata Motors Passenger Vehicles Ltd., said, “The Nexon brand has built a legacy of leadership, of being the best in its segment and setting the benchmark for others to follow. With over 5 lakh vehicles sporting the Nexon nameplate running on Indian roads, its unique blend of mass appeal and aspirational tone is exceptional. The new gen Nexon is a bold representation of our understanding of what our customers aspire for. Every aspect of the vehicle, from design to performance, safety to technology, features and comfort, have been elevated to a new pinnacle.”
Key Upgrades and Features in the New Nexon SUV
The new Nexon comes with a host of innovative features and technological enhancements. Among its key highlights are a modern and premium design language, state-of-the-art connectivity solutions, and upgraded safety enhancements. The SUV is ahead of its competition in terms of its rich array of cutting-edge features.
Performance Aspects
The new Nexon’s performance adapts seamlessly to urban, rural, or rugged settings, thanks to its robust engine and advanced technology. The vehicle offers a choice between a 1.2L Revotron Turbo Petrol engine and a 1.5L Revotorq common rail Diesel engine. These come in various combinations of manual, automated manual, and wet clutch 7-speed DCA transmissions.
Meeting Advanced Safety Standards
Adhering to the stringent GNCAP 2022 safety protocols, the Nexon has undergone structural enhancements to offer maximum safety. Features such as 6 airbags, Electronic Stability Control, and 3-point rear seatbelts with occupant detection come standard on the SUV. It also offers a high-definition 360-degree surround-view system and a blind-view monitor for vigilant driving.
Incorporating Futuristic Technology
The Nexon is equipped with cutting-edge technological features such as a voice-assisted electric sunroof, a sleek 10.25” infotainment system by Harman, and wireless Android Auto and Apple CarPlay. The new Nexon also includes iRA 2.0 Connected Vehicle technology which offers remote engine start-stop and AC, among other features.
The Nexon’s Four Unique Personas
Breaking away from traditional variants, the new Nexon is available in four distinct personas – Fearless, Creative, Pure, and Smart – each catering to different customer needs. This approach reflects Tata Motors’ commitment to understanding customer preferences and tailoring their offerings accordingly.
Since its inception in 2017, the Nexon has become a cornerstone of Tata Motors’ success in India. With the launch of the new Nexon, Tata Motors aims to cement its position as a leader in the compact SUV market in India.
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