WPP and IBM launch AI-powered B2B solution to transform marketing engagement
WPP (NYSE: WPP) and IBM (NYSE: IBM) have unveiled a business-to-business (B2B) solution, WPP Open for B2B, powered by IBM's artificial intelligence and data platform, ... Read More
WPP acquires stake in digital agency OH-SO Digital to transform digital marketing
WPP, the global leader in advertising and marketing services, has announced its strategic move to acquire a minority stake in OH-SO Digital, a cutting-edge digital-first ... Read More