Stagwell partners with Google Cloud and SADA for next-gen AI marketing solutions

Stagwell partners with Google Cloud and SADA for next-gen AI marketing solutions

Stagwell (NASDAQ: STGW), known for transforming marketing, has announced a unique partnership with Google Cloud and SADA, a Google Cloud Premier Partner. This collaboration aims to develop generative AI (gen AI) marketing solutions, supporting Stagwell agencies, client partners, and product development within the Stagwell Marketing Cloud (SMC). Building AI-Based Tools for Modern Marketers Through this […]

Accenture Song boosts life sciences portfolio with ConcentricLife takeover

Accenture Song boosts life sciences portfolio with ConcentricLife takeover

Accenture (NYSE: ACN) has finalized the purchase of ConcentricLife, a prominent healthcare marketing agency known for assisting Life Sciences brands in optimizing brand experiences. This strategic move is part of Accenture Song’s commitment to enhancing its end-to-end solutions, focusing on engaging communications and experiences tailored to the dynamic health journeys of modern patients and healthcare […]

Accenture set to acquire healthcare marketing agency ConcentricLife

Accenture set to acquire healthcare marketing agency ConcentricLife

Global consulting giant, Accenture (NYSE: ACN), has inked an agreement to buy ConcentricLife, a renowned healthcare marketing agency known for aiding Life Sciences brands. This acquisition, involving the subsidiary of Stagwell (NASDAQ: STGW), is pivotal in augmenting Accenture Song’s mission of delivering integrated solutions catering to its Life Sciences clientele by aligning with the changing […]