RTD cocktails

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Kirin Brewery launches HYOKETSU Strawberry and Pineapple in the U.S. as RTD competition intensifies

How Kirin Holdings (2503.T) is taking HYOKETSU, Japan’s 15bn unit canned cocktail brand, into the U.S. market

Kirin Holdings launches HYOKETSU RTD cocktails in the U.S. via local production. What does this mean for competitors and the $50B global RTD market? Read more.

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February 28, 2026