Shocking surge: 73% of companies now use AI in marketing, Infosys unveils
In an interesting revelation, the Infosys Knowledge Institute's "CMO Radar 2024" report indicates that a staggering 73% of enterprises have integrated artificial intelligence (AI), including ... Read More
Accenture acquires martech consultancy Lumery to enhance customer experience capabilities
Accenture (NYSE: ACN) has recently completed the acquisition of The Lumery, a renowned marketing technology (martech) consultancy based in Melbourne. This strategic move is set ... Read More