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Keurig Dr Pepper Inc.
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Why Heineken broke its leadership tradition as 6,000 jobs and its growth strategy face a decisive test
Heineken has chosen consumer-goods executive Rafael Oliveira as its first externally recruited chief executive, placing him in charge of a workforce overhaul, business-services migration and productivity programme that will determine whether EverGreen 2030 can deliver stronger growth without weakening the brewer’s operational foundations.