Purple Style Labs acquires online luxury fashion store Pernia’s Pop Up Shop
Purple Style Labs (PSL), a Mumbai-based premium fashion house, has acquired online luxury fashion store Pernia’s Pop Up Shop (PPUS), a multi-brand e-commerce website, which has more than 500 Indian designer wear brands. Financial terms of the transaction were not disclosed. Through the acquisition, Purple Style Labs is looking to build a comprehensive omni-channel fashion […]