Gulf Oil Lubricants India Ltd has embarked on a significant digital transformation journey by selecting Salesforce as its new Customer Relationship Management (CRM) platform for its B2B operations. This strategic move aligns with the company’s vision to leverage advanced technology to elevate customer engagement and streamline operational processes. The decision to onboard Salesforce CRM is […]
In a significant move aimed at bolstering its CRM and AI-powered creative offerings, Accenture (NYSE: ACN) has announced the acquisition of Unlimited, a highly decorated integrated customer engagement agency. This strategic acquisition is set to enrich Accenture Song, recognized as the world’s largest tech-powered creative group, enabling it to scale its offerings more effectively and […]
Accenture (NYSE: ACN) has recently completed the acquisition of The Lumery, a renowned marketing technology (martech) consultancy based in Melbourne. This strategic move is set to significantly bolster Accenture Song’s marketing transformation capabilities, particularly in Australia. The deal, whose financial terms were not disclosed, aims at enhancing services such as personalization, CRM and loyalty, testing […]
Tech Mahindra, a frontrunner in providing digital transformation, consulting, and business re-engineering services, has embarked on a strategic collaboration with KWC Group AG, a globally renowned manufacturer of premium sanitary solutions and taps. This partnership signifies Tech Mahindra’s commitment to bolstering KWC’s IT services, marking a pivotal leap towards enhancing operational efficiencies through IT automation […]