Browsing Tag
Bayerische Motoren Werke
2 posts
BMW shares lose 10% in five days as new chief executive confronts China and cost pressures
BMW Group has sharply reduced its 2026 profit expectations after weaker Chinese demand and higher geopolitical costs overwhelmed growth in Europe and the United States, placing its global production model, workforce and electric vehicle strategy under renewed investor scrutiny.
BMW says mass layoffs are not planned, so where will 7,700 roles disappear?
BMW is preparing workforce discussions after cutting its 2026 outlook, putting jobs, manufacturing localisation and the new chief executive’s cost strategy under investor scrutiny.