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Affle 3i Limited
2 posts
Affle 3i to acquire Perion for $420m, but its $228m cash balance changes the deal maths
Affle 3i has agreed to acquire Israeli advertising technology company Perion for approximately $420 million, offering shareholders a 34.5% premium and a 40-day opportunity to attract competing bids. The target's $228.3 million cash and investment balance, Affle's financing plans and differences between their advertising business models make the transaction more complex than its headline valuation suggests.
November 1, 2026
Affle 3i Q4 FY2025 earnings: CPCU surge, AI-led strategy, and institutional interest drive bullish momentum
Affle 3i posts 23% annual revenue growth and 34.2% EBITDA jump; CPCU traction, AI strategy, and institutional flows boost stock sentiment. Read full analysis.
May 11, 2025