In a strategic move to fortify its presence in the European sports retail market, Frasers Group plc has penned a binding agreement with Signa Retail Department Store Holding GmbH to acquire SportScheck, Germany’s prominent sports retailer. Deepening Footprints in Germany The integration of SportScheck into the Frasers Group is set to further entrench its foothold […]
Aditya Birla Fashion and Retail Limited (ABFRL), an Indian fashion company, has signed a licensing deal with Authentic Brands Group (ABG) to gain exclusive rights for the distribution and selling of Reebok products in Indian and other ASEAN nations. The consideration towards purchase of inventory and other current assets and liabilities for the Aditya Birla […]
German sportswear manufacturer Adidas has agreed to sell American footwear and clothing brand Reebok to brand management company Authentic Brands Group (ABG) in a deal worth up to €2.1 billion. Currently, Reebok operates in 80 countries, with nearly 70% of its business coming from outside of the US and Canada. The footwear and clothing brand […]