Som Distilleries & Breweries Limited said that it has won a contract from Mumbai-based 7 Ink Brews for manufacturing the latter’s Copter 7 Beer in both lager and strong variants.
According to Som Distilleries & Breweries, Copter 7 Beer will be manufactured at its distillery in Bhopal, Madhya Pradesh, and also at its subsidiary’s plant in Hassan, Karnataka.
The New Delhi-based drinks company stated: “We are hopeful that the excellent taste of the beer and the strong brand image shall ensure good volumes of the beer.”
Former Indian cricketer MS Dhoni is the brand ambassador of Copter 7 Beer with the name inspired by his signature helicopter shot and jersey number 7.
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