Route Mobile revolutionizes metro ticket booking with WhatsApp integration
Route Mobile Limited, in collaboration with Billeasy E Solutions Private Limited, has significantly expanded its innovative WhatsApp-based ticket booking service to include Pune, Hyderabad, and Nagpur metros, in addition to Delhi. This service transformation allows over 75 lakh daily commuters across these cities to purchase their metro tickets directly via WhatsApp, streamlining the ticketing process and enhancing user convenience.
The service, first launched for Delhi Metro in the second half of 2023, has now been extended to three more cities, making Route Mobile the largest enabler of WhatsApp-based metro ticketing in India. The system allows commuters to select stations, specify ticket quantities, and make payments all within the WhatsApp platform, receiving their tickets in the form of QR codes that can be scanned at metro entrances.
The development of this ticketing solution was carried out in Route Lab, Route Mobile’s research and development center. It leverages advanced features such as web views and payment integrations, ensuring the system is not only easy to use but also secure and reliable. “Our focus is on creating unique solutions that revolutionize how customers interact with brands. By enabling ticket booking on WhatsApp for four major cities, we’ve introduced a major innovation in the public transportation sector,” commented Rajdipkumar Gupta, Managing Director & Group CEO of Route Mobile.
The deployment was made possible through a partnership with Mumbai-based integration partner, Billeasy, which has been pioneering similar solutions since 2020. Akash Patil, Founder & CEO of Billeasy, noted, “Our partnership with Route Mobile enables us to provide a simple, accessible solution to a larger audience, thereby simplifying the commuting experience.”
This deployment exemplifies a significant digital transformation in the urban transit system, reflecting an increasing trend towards integrating mobile technology with public services. This not only enhances the convenience for daily commuters but also sets a new standard for public transportation systems worldwide.
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